The Ren Men Book Review – Ren Menion Submission – Annie Sorensen
Runtime: 6:24
A quick rundown of the video:
- Annie Sorensen provides the first Ren Menion (pre-release) book review
- Social Media 101: Tactics and Tips to Develop Your Business Online
, written by Chris Brogan releases February 22
- Brogan’s first book was Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust
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{ 15 comments… read them below or add one }
Thank you so much, Grant & Alan! It was so fun reviewing the book – and sharing it with all of your passionate viewers!
Ren Menions – what do you think? Will you pick up Social Media 101?
Video Reply from The Ren Men
Aloha!
I think you guys are getting your video replies mixed up, reply was to me about something else not Annie. Bet it gets confusing having to do this many of them to keep them all straight
Thanks man… corrected.
I’ll definitely be getting this book.
I was linked to Annie’s twitter through a friend who said she was inspiring, then checked out her blog, and then saw a link to THIS particular page. I checked it out, and bam. Saw the review, liked the title of the book, thought Annie was interesting — so bam. I’m getting it.
Also planning on picking up the Trust book as well.
Cheri! Don’t you love where networking online leads ya? Thank you so much for checking out my blog, and for stopping by to check out the Ren Men! Keep coming back to say hey to Grant & Alan, k?
Congrats on your blog!
cool review…I will have to go and check out this book to couple it with my experience learned in Crush it.
What are some of the social mediums discussed in the book? [which sites]
RR
Video Reply from The Ren Men
Annie is in Hawaii!
LOL ok boys, I just saw this response. Man, now I want to go BACK to Hawaii just so I can record that very thing! Opportunity lost…DANGIT!
Rich!! First, sincerest, hugest, biggest, baddest apologies for taking this long to respond to your question. What can I say, I guess I was enjoying the coconuts and palm trees and Coronas that the Ren Men mentioned a bit TOO much.
Social mediums discussed in the book where pretty run-of-the-mill – Twitter, Facebook, YouTube, etc. Frankly, it focused more on the WHY and HOW of social media and networking online and branding and community, than the WHAT regarding the specific tools. It was tidbit after tidbit of the concepts behind what connecting with your customers and communities online truly entails, what it is, what it is not, companies and individuals that are doing it right, the importance of transparency and trust, etc, etc, etc.
I mentioned in the review that there were dozens and dozens of links and specific resources to check out that Brogan mentioned throughout the book. Most of those were articles, blog posts, and companies doing the “right” thing. It really reads like a textbook, so if you’re curious about one topic over another run to the bookstore, sit down with it, take a look at the contents, soak up the chapters that pertain to you, and snap pics of the links mentioned in those sections.
Hope this helps a bit! Thank you SO MUCH for stopping by, Rich!
I like the review, I think you did a great job with giving people what they need to know before going into it and what to do before just diving into it.
I’m not a fan of Brogan’s work but for those who are new to the “social media” buzz this would probably be a good book for them to get up to speed on it. I am a fan of the concept that he used to create this book by basically picking what he feels is most important from his blog and compiling it so people who are first coming to him can basically get a greatest hits to get them up to speed.
On thing I’m always conflicted with in books is the inclusion of reference to things outside the book for more info. The pro to this is great because it basically gives you a lot more info then could ever be contained inside the book. The con is that 3,6, 12 months later those urls might not even exist or are outdated. Has he said if he plans to keep a list of these outside sources someplace that readers can go to make sure it’s all correct still? I have so many books that have bad/outdated links in them that it’s so tough for me to even justify picking up books in this kind of genre.
Thanks for bringing this review to us Annie.
Video Reply from The Ren Men
Keep the honesty coming!
Thanks, Richard! Totally agree about listing links in books, especially in this genre. Pretty dangerous! SM101 was stuffed full of them, which was incredibly helpful. Helpful in January of 2011 though, ehh…
What you mentioned about this book being a great intro to the SM world and to Brogan himself – couldn’t agree more. I actually heard Brogan say in person a couple weeks ago (at SXSW) that he compiled the book for the (huge, massive, enormous) audience that still doesn’t read blogs. For that audience, it’s great. For others, probably not worth a ton of their time.
Cheers!
Saw the link from http://www.anniesorensen.com and loved the review.
Heading out to find this book today.
Thanks!
JH
Totally blew my link in the last post.
http://www.jhernandezphotography.com.
Thanks guys!